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Projects - Eredivisie

03 - Eredivisie

For eachother.
For our game.

Introduction

Football clubs call for togetherness, for our game.

COVID-19 brought the football leagues to a standstill. A difficult time for clubs and supporters followed. No football, no entertainment, no income. Supporters of clubs from the Eredivisie and Keuken Kampioen Divisie had to miss three to five matches.

In difficult times the supporters stayed behind their clubs. Reason for the clubs to do something in return. I got the opportunity to work together with One:Nil creating a collective thank-you campaign, on behalf of the 34 clubs.

Services

Location

Zeist, The Netherlands

Web

eredivisie.nl

The challenge

An impactful campaign that conveys the story faithfully.

My task was to score with catchy visuals that appealed to football fans personally and clearly communicated the essence of the message.

Solution

Open letter that motivates fans to stay behind their club and take action together, for our game.